AFS Diversifies into National Online Retail with Acquisition of C&S Flooring

Columbus, OH, February 2, 2024-AFS Group, an independent flooring retailer, has acquired the assets and intellectual property of C&S Flooring, a e-commerce hard surface retailer based in Rochelle, Illinois. 

C&S operates the Flooringmarket.com and Floorlife.com websites servicing 10,000+ customers a year. 

As part of the acquisition, AFS will retain the entire C&S senior management team and the operations will continue to be based in Rochelle, Illinois. 

Founded in 2005, by Roxanne Charnock and Robert Sandlin, Flooring Market.com and Floorlife.com offers LVT, laminate, hardwood, ceramic, accessories and expertise to consumers and professionals across the country. The company has a strong reputation for service and expertise. They offer brands Paramount, Mannington, Mohawk, Coretec, Daltile, Shaw, Laticrete, and Karndean, among others. 

As part of the transaction AFS will make investments in increased marketing, inventory and technology.

AFS was founded in 2000 by Jason Goldberg and operates ten locations in the Midwest.